Book Studio: Become a Bookseller!!!
作者:SOHO特区网
-上传日期:2021-8-17 |
Book Studio: Become a Bookseller Booksellers are another state of existence of SOHO. Beijing's cultural development space is very nourishing booksellers. There are more than 300 publishing houses in Beijing alone, and book studios around the world have sprung up.
Don't mind studio size A computer, a writing desk, and a small office of 20 square meters can be the simplest equipment for a SOHO bookseller, and the study room at home can also be a bookseller's office. Fixed telephones, mobile phones, and faxes are also office equipment for booksellers, among which telephones are indispensable. This facilitates instant contact and communication between booksellers and authors, publishing channels, publicity channels, and distribution channels. Individual SOHO booksellers spend relatively more time walking outside, so the office does not need to be too particular about being practical. Some individual booksellers changed their business to large office rooms after they got bigger and recruited editors for group office work. Only then did they mind the size of the studio; for the booksellers at the start-up stage, the size of the studio is second, diligent in planning and sensitive. His fashion sense is the basis for the success of booksellers.
The importance of planning The writers and writers of Wenshu SOHO have finally turned into booksellers. For a book, the author's remuneration is only a small part of the profits of the bookseller. Successful booksellers know how to plan a good book. Planning is an independent science. In practice, planning has a lot of artificial effects. The combination of booksellers and the media can cause the propaganda effect of the plan. The magnitude of the propaganda effect complements the profits of the bookseller. Planning is divided into paper planning and dynamic planning. Paper planning is the pre-planning of a book, including the idea, theme and catalog; dynamic planning is after the bookseller and the writer communicate with each other and reach a consensus, the bookseller will plan the publicity channels and distribution channels while the writer is writing the book. The planned circulation, whether there should be a press conference, publicity in the book market, etc.
Basic capital If it is the first time for an individual bookseller of the SOHO family to make a book, the basic capital is about 60,000 RMB. This funding covers author's remuneration, book editing, book management fees, printing, etc. Generally speaking, with a good planning topic, a writer's work that adapts to the style, coupled with a consistent style of cover art editing, and a smooth printing and distribution channel, it is not difficult to recover the investment funds for a book. The recovered funds from one book can be used to invest in two books. By analogy, SOHO booksellers do not need to bear much office rent and staff wages, and their net profits are considerable.
Expansion capacity The development space of booksellers depends on the individual ability of booksellers. SOHO booksellers are very dedicated to their own work. They need to spend more time running outside, spending time obtaining information, planning carefully, contacting suitable writers to communicate with them, and seriously working with writers. Regarding the writing of book catalogs, while writers are writing, booksellers begin to contact book editing, printing, and distribution channels. Sensitivity to fashion, capture of political trends, theme positioning, and connections with good writers, etc. These factors are inseparable from the development of booksellers.
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