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作者：SOHO特区网 -上传日期：2022-1-17

Amandla eendlela: umthamo sisitshixo sokwenza imali enkulu
Ivenkile yeencwadi ekwi-intanethi ingayenza njani isigidi esi-1 ngenyanga?
Umbhali uXu Fangyi

Iincwadi ezithengiswayo zezona mveliso zinengeniso kwi-Intanethi.Izinto ezithengiweyo ezinkulu zizixhobo zamathala eencwadi kunye neebhidi zamaziko emfundo asekuhlaleni, imiboniso yeencwadi ezikhethekileyo, kunye nabanini beencwadi. Iqhosha eliphambili lokufumana i-1 yezigidi zeentengiso.

Utshintsho kwiivenkile zeencwadi ezikwi-intanethi ukusuka kwintengiso ukuya kwinani elikhulu leevenkile ezithengisa iincwadi ezikwi-intanethi lutshintsho lweenqununu ezingama-700,000 zeeyunivesithi, izikolo eziphakathi neziziprayimari, abalawuli bamaziko emfundo yasekhaya kwizixeko ezingaphezu kwama-2,800, kunye namathala eencwadi angama-3,000 kwilizwe liphela njengabathengi abakhulu. Iqela, kubuhlungu ukuguquka ube yincwadi ethengisa iincwadi ezithengiswayo kwi-intanethi enezigidi zabathengi. Ivenkile ethengisa iincwadi kunye neyokuthengisa iincwadi iva ngathi amanzi amdaka awenzi amanzi omlambo. Okwangoku, eyona venkile inkulu yeencwadi ekwi-Intanethi ye-Amazon ekwi-Intanethi, ngo-2021, Ixesha laseShanghai liyeza, iAmazon yayeka ukuthengisa iincwadi zamaphepha eTshayina, eyake yaba liwonga eliphezulu kwivenkile yeencwadi ekwi-Intanethi yaseAmazon, ivenkile yeencwadi ekwi-intanethi ethengisa abafundi abazibhiliyoni ezisi-7 kunye nabathengi kumazwe ali-195 kunye nemimandla yehlabathi liphela. . . . Okulusizi kukuba, abathengi abazibhiliyoni ezisi-7 abathenga iincwadi kunye nabathengi abalandela iincwadi ezishicilelweyo kwihlabathi jikelele, bakhumbula eShanghai, eTokyo, eNew York naseLondon. I-Paris ibikade ingawona mava afanelekileyo okuthenga iincwadi kwi-Intanethi ngokufaka iodolo kwivenkile yeencwadi ekwi-Intanethi yeAmazon, ukuzisa incwadi emnyango wakho ngaphakathi kweeyure ezi-6, kunye nemali xa uyiziswa. Okwangoku, eyona venkile inkulu yeencwadi kwi-intanethi kwilizwe lamaTshayina yiDangdang Online Bookstore.Nangona umndilili wokuthenga iincwadi kumthengi ngamnye ungama-300 yuan kuphela, kukho amashumi ezigidi zamaTshayina kunye nabangaphandle badityaniswa minyaka le. Isitshixo semali enkulu.

Indlela yokuthengisa iincwadi ezikhethekileyo ngobuninzi kwiivenkile zeencwadi ze-intanethi?Iincwadi ezintsha ezikhethekileyo zingumsebenzi wasekhaya wobomi bonke oosomashishini be-e-commerce.Emva kokufunda imboni yeencwadi ze-intanethi, kunokugqitywa ngokusisiseko ukuba ukuthengiswa kweencwadi ezikhethekileyo kugxininise kwizixhobo zamathala eencwadi, kunye namaziko emfundo asekuhlaleni. Imiboniso yeencwadi ezikhethekileyo, ukuthengwa okukhulu ngabanini beencwadi, amagumbi okufunda amashishini, kunye namagumbi okufunda asemkhosini ziimfihlo zeevenkile zeencwadi ze-intanethi ukufumana isixa esikhulu sokuhamba kwenkunzi. Ngokuhambelana namaxesha, ngokuqinisekileyo baya kusilela ukuqala ishishini. . Iivenkile ezithengisa iincwadi ezikwi-intanethi ezenza imali eninzi kufuneka zibe namabhongo okusinda. Iwebhusayithi ethengisa yonke incwadi esiyisebenzisayo inokuba neendwendwe ezikhethekileyo ezingama-500 yonke imihla. Inomxholo wegolide wabathengi abakhulu, kodwa ayinayo i-JD.com. I-Dangdang, iAmazon ineembono zephepha ezizigidi ezingama-200 yonke imihla. Kwivenkile ezithengisa iincwadi ezikwi-intanethi, ukuba uyafuna. sukusebenza nzima yonke imihla, uya kuba ungasebenzi.I-sashimi yemali ephelelwe lithemba, kufuneka ufumane ithemba ekuphelelweni lithemba, vumela ivenkile yakho yeencwadi kwi-Intanethi ifumane imali eyi-1 yesigidi ngenyanga, kwaye ivenkile yakho yeencwadi kwi-Intanethi iye eluzukweni. Uyenza njani ivenkile yeencwadi ekwi-intanethi ifumane isixa esikhulu sokuhamba kwemali eyinkunzi ifuna la manyathelo alandelayo okuchasana nawo: ubuncinci i-30,000 yuan kwidiphozithi yemali ebhankini, isicwangciso esicacileyo nesichanekileyo sokukhuthaza ivenkile yeencwadi ekwi-Intanethi, kunye nezinto ezikhethekileyo zenyanga ezingaphezulu kwe-800,000 yeentlobo zeencwadi Iindawo zokugcina iincwadi ezikhoyo zezindlu zokupapasha ezingama-500 Iincwadi zokwenyani ezicutshungulweyo, iincwadi zokwenyani ezineekopi ezingaphezu kwe-10,000 zohlobo ngalunye lwesitokhwe, malunga neentlobo ezingama-8,000 zezona zithengiswa kakhulu zikhethwa njengezibhengezo zeemagazini, uthungelwano, iindlela ezingaphantsi, kunye namaphephandaba, kunye nama-580. izindlu zokushicilela kwilizwe lonke zinezibonelelo ezikhethekileyo zeencwadi ezintsha Thenga isampula yencwadi yokufunda kwaye uyifunde ngocoselelo, njengoko eyona ntengiso ibalulekileyo yemagazini kwivenkile yeencwadi ekwi-intanethi ngaphandle kweintanethi, ikhava yemagazini yesi-2 kunye ne-3 yezigidi zabafundi zigcwele iphepha. izibhengezo zeposi yeemagazini ezinemifanekiso etyebileyo kunye nemibhalo, ukuze abathengi abathenga ngobuninzi emhlabeni wonke babe nemali enjengamahlwantsi ekhephu NjengeFeilai, unokubhekisela kumaphephancwadi athi “Reader”, iphephancwadi elithi “Girlfriend”, iphephancwadi elithi “Friends”, Iphephancwadi elithi "Family Knows", iphephancwadi iZiwen Monthly, iphephancwadi elithi "Contemporary Youth", njl njl. Iindleko zokuthengwa kwendlu yokupapasha yi-yuan eyi-10. Ukukhangisa kwikhava yemagazini ngokukhawuleza kuzisa amaninzi ekhephu.I-capital flow flow efanayo, ngokukhawuleza ifumana i-yuan ye-1 yezigidi. Kumsebenzi weshishini leencwadi ezikhethekileyo, kuyimfuneko ukuba nombono okhethekileyo wokuzikhethela.Ngokwezibalo zikaGoogle, kukho iindidi zeencwadi ezizizigidi ezili-120. Unokukhetha njani iincwadi ezikhethekileyo kwezi ncwadi kufuneka zikhethwe iincwadi ezibonelelwa ngamaziko okushicilela angama-580. , Qinisekisa ukuba iincwadi ezikhethekileyo ezikhethiweyo zinengeniso enkulu kunye nemiqulu emikhulu.

Kukho kuphela iintlobo ze-150,000 zeencwadi ezipapashwa yindlu yokupapasha rhoqo ngonyaka, kwaye incwadi entsha yeshaneli ekhethekileyo ejongene ne-10% yesaphulelo kwiincwadi ezintsha yivenkile ezimeleyo ye-intanethi ekufuneka ibe nombono, isicwangciso, ukukhuthazwa, kunye nesicwangciso sokuthengisa okujoliswe kuyo. kufuneka ihambe iBatch, ihoseyile, imodeli yenzuzo enkulu. Ivenkile yeencwadi ekwi-Intanethi yaseDangdang yeyona ndawo inkulu yeencwadi ekwi-Intanethi yesiTshayina emhlabeni. Inezigidi ezimbalwa zabatyeleli abakhethekileyo abathenga iincwadi. Yonke imihla, amakhulu amawaka abantu athenga incwadi enye kuphela yohlobo kwivenkile yeencwadi eDangdang ekwi-Intanethi. Usizi, iindleko zomsebenzi , iindleko zokurenta kwindawo yokugcina impahla, kunye neendleko zempahla zidibana namashumi amawaka, amakhulu amawaka abathengi abathengisayo abavilaphayo abathenga kuphela incwadi enye, nto leyo kukungabi nakuzinceda kweevenkile ezithengisa iincwadi ezikwi-Intanethi, kodwa incwadi yethu ethengisa ivenkile ethengisa iincwadi kwi-Intanethi mayingayithathi lula Yelang inekratshi.

Kwisicwangciso sendlela yokufumana ukuhamba kwe-capital ye-1 yezigidi ngenyanga enye, kuyimfuneko ukusebenzisa imali kwi-edge. yomthombo wabathengi Intsingiselo yobukho beevenkile zeencwadi ze-intanethi, ingqibelelo bubomi beevenkile zeencwadi ze-intanethi, ngokupheleleyo musa ukwenza isivumelwano sokudubula enye, kungakhathaliseki ukuba ikhonkco lenkunzi liqhekekile njani ukwenza intshona, unako ' t ukusilela kwiimali kubapapashi kunye nabathengi, njengaye nawuphi na umntu waseMelika e-United States engenatyala kwinkonzo yasemkhosini.Kwaye hlawula irhafu, ukuba kukho ukulibaziseka, qiniseka ukuba uyazi ngenzala ephezulu. Kukho izakhono ezithile ekusebenzeni kweevenkile zeencwadi ze-intanethi.Incwadi yesampula kufuneka inikwe abathengi abajoliswe kuyo.Kukho inkqubo yobhaliso eneenkcukacha ezinokuthi zibuzwe ukunqanda abakhuphisana abaphazamisayo. Kumava am oshishino okuqhuba ivenkile yeencwadi kwi-intanethi kunye nokufumana ukuhamba kwemali ngexesha elinye lesigidi esi-1 kumthengi ogama linguLiu, ndiye ndaqonda ukuba abathengi bayahlonitshwa, elona nqanaba liphezulu lokuthembeka, ukusebenza kakuhle, ukuvumela abathengi ukuba bakhalaze, kunye nokuvumela abathengi ukuba bakhalaze. abathengi ukuba bagcine ukuxoxisana ngobuchule. , ukuvumela abathengi ukuba baqhubeke befaka izicelo zexabiso eliphezulu elikhethekileyo, kwaye babeke iodolo enkulu ye-1 yesigidi se-yuan. Kwimeko yokufumana inkonzo ethembekileyo, inkonzo esebenzayo, ukucinga ngabathengi, kunye nokungxamiseka kwabathengi, abathengi ababizwa ngokuba nguLiu abayi kumisa amashumi amawaka, amakhulu amawaka eodolo yencwadi ekhethekileyo. Ngenkxaso yondwendwe olwahlukileyo ogama linguLiu, ndicinga ngeemfuno zabathengi bam yonke imihla.

Siliqela loosomashishini kunye neqela elincinci elisebenza ekhaya.Linani elikhulu kuphela labathengi abangabazali bethu.Sizama ukwenza ixabiso kubathengi.Sisebenzisa iivenkile ezizimeleyo zeencwadi ezikwi-intanethi ukufumana izixhobo ezinkulu zabathengi kwaye senze izindlu zopapasho ezingama-580 zichukumise intengiso yethu. ivenkile yeencwadi kwi-intanethi. , ukuncoma kunye nentlonipho. Kwinkqubo yokuqhuba ivenkile yeencwadi kwi-intanethi, kubaluleke kakhulu ukwakha iqela, ngakumbi iqela lokuthengisa.Umvuzo osisiseko womqeshwa ngamnye we-4,000 yuan kunye nekhomishini ngumthombo wengeniso yabasebenzi.Ifuna abasebenzi abamalunga nama-30. Njengevenkile yeencwadi kwi-intanethi Umnini, abasebenzi kufuneka bakhuthazwe.Inkqubo, umsebenzi omnye unomthamo wentengiso wenyanga ongaphezulu kwesigidi esi-1, kunye nekhomishini ye-5%.Imodeli yethu yoshishino ifana ne-arhente yezindlu zephiramidi, kunye nenkonzo eyohlukileyo yokwahlukana kwamaxabiso okutya. kunye nolwazi lokubonelela luyinkunzi yenzuzo yeevenkile ezizimeleyo zeencwadi ze-intanethi.Ishishini lethu elikhethekileyo le-wholesale yencwadi evela kwingeniso eyi-gross ubuncinane ye-30% ukuya kwinzuzo eyahlukanisiweyo, phantsi komqathango wokuba uMphathi uLiu ahlawule i-RMB 1,000,000 ngexesha elinye phakathi kweentsuku ezintathu zomyalelo, sinokufikelela kwingeniso encinci kodwa ingeniso ekhawulezayo, kwaye sifumane kuphela iyuan enye ngencwadi eyodwa. Emva kokufumana inzuzo ye-1 yezigidi kwi-odolo, ndingafumana ngaphezu kwe-30% yengeniso ye-yuan ye-300,000 kulo myalelo wezigidi zeedola. Ekuzameni ukwenza inzuzo encinci kodwa ngokukhawuleza, zama ukusebenzisana nabathengi ukuba bafake isicelo. Ivenkile yeencwadi ezimeleyo kwi-intanethi yenze kuphela inzuzo emalunga ne-230,000 yeyuan. Iiodolo ezinkulu ezilandelayo ze-50,000 yeyuan kunye ne-80,000 yeeodolo ngokwenene zabonelela ngengeniso efanelekileyo enye emva kwenye.Yonke into ixhomekeke kwiinkcukacha ukumisela impumelelo okanye ukusilela, kwaye imfezeko imisela intengiso.Win-win kunye nabathengi, ukunceda abathengi Ukwenza imali kunye nomthamo omkhulu liqhosha eliphambili kwivenkile yeencwadi ekwi-intanethi ukufumana ukuhamba kwemali kwisigidi seeyuan ngenyanga.

Kwinkqubo yokusebenza kwevenkile yeencwadi kwi-Intanethi, ndizimisele ukunika isibindi endisinika abathengi. Ngokungenasiphako, umgangatho wemveliso ogqibeleleyo, ukusebenza kakuhle okuphezulu, imfezeko eyi-100%, ndiyakhathala ngeshishini lomthengi rhoqo emva kweentsuku ezimbalwa, kwaye ayizukutshintsha nokuba Ukuba kuyanetha, umoya wokuqeshwa, ixesha elichanekileyo lokuqeshwa, imizuzu emi-5 kwangaphambili, i-yuan yesigidi esi-1 sempahla, ngeendleko zolungiselelo eziphuma epokothweni yam, iilori ezingama-50 ezinkulu zisiwa kwindawo yokugcina umthengi, kwaye ndikhapha umthengi ukubala iimpahla kwindawo yokugcina umthengi, ndinomonde kunye nokuthozama Ukuva ukuba ezinye ze-1,000,000 zeempahla ze-Shiyang zikhona kwezinye iindlela, zimbalwa kakhulu iincwadi zonakaliswe, kwaye zibonelela ngezona ncwadi zibalaseleyo ezisemgangathweni kubathengi kwiyure enye. Nangona bekukho izikhalo kunye nezikhalazo, kwiintsuku ezimbalwa ezizayo, iiodolo zaqhubeka zifakwa phantse rhoqo emva kweentsuku ezimbalwa.Nangona uMphathi uLiu engazange akuncome ukuthembeka kwevenkile yethu yeencwadi ekwi-intanethi, kwacaca ukuba uye waba likholwa kwiivenkile ezizimeleyo ezithengisa iincwadi kwi-intanethi. kwaye kufuneka amncede. Ngexesha lenkqubo yonikezelo, kwiofisi yoMphathi uLiu, nika iingcebiso azifunayo kwaye ucebise iimveliso ezinengeniso kwaye zikhawuleza. Kuxelwe ukuba uManejala uLiu liLungu leGold kwiGlobal Sources.eBeijing, nguye kuphela obhatala iRMB 560,000 kwimirhumo yobulungu kwiGlobal Sources minyaka le.Ungumthengisi obalaseleyo weWalmart kunye neAmazon.Ngenzuzo engaphezulu ngaphezu kwezigidi ezingama-20 zeeyuan, iincwadi zishishini lakhe iminyaka eyi-18. Uthengisa iincwadi ezikhethekileyo kubathengi behlabathi minyaka le, kunye nomthamo wentengiso we-yuan ezigidi ezingama-300. Unetshaneli eyomeleleyo yokuhambisa iincwadi. ITaobao kunye neTmall ngamajelo akhe okuthengisa. Kwinkqubo yokusebenzisana nam, uManejala uLiu wayedla ngokukhankanya ibali lobunzima bakhe kunye nokusokola kwakhe ekuqaliseni ishishini.Umphathi uLiu akasosityebi kwisizukulwana sesibini njengoko wayecinga. Ufika nje eBeijing waza wahlala kwigumbi elingaphantsi, igaraji yaseZhongguancun, kunye neentsuku ezinzima eQiaodong.Wandixelela ukuba uMongameli waseUnited States akanakuqinisekisa ukuba uya kuba nokutya ngomso, kwaye kufuneka acinge ngeenzuzo zomnye. isidlo kunye nesidudu esinye.Thatha uxanduva, yiba nentliziyo ephezulu yonke imihla. Umphathi uLiu uzithembile ngokwaneleyo ukuba abe nethemba malunga nevenkile yam yeencwadi ezimeleyo ekwi-Intanethi, iBoshu Online, eyodlula lee iGoogle, eyona venkile indwendwelwe kakhulu emhlabeni. Wafunda ukuba ndiliqela elincinane le-ofisi ye-soho yeqela lamashishini.Ubesoloko elandela i-website ye-soho portal ye-Sohozones.com endiyiqhuba ngaphezu kweminyaka eyi-10, kwaye uye wafunda phantse inqaku ngalinye endilibhale kaninzi.Ukuvuka rhoqo kusasa. , ukusela indebe enkulu yekhofi ye-Starbucks, ukukhangela indawo ekhethekileyo ye-soho www.Sohozones.com, ukukhangela iikholamu ze-72 kwiwebhusayithi kunye nokufunda isikhokelo sokuqalisa ishishini kwi-intanethi, kumenza imali eninzi.

Malunga nombhali: Xu Fangyi, uphumelele kwiSebe leeLwimi zaNgaphandle kunye neGrammar yeYunivesithi yeSayensi kunye neTekhnoloji yaseBeijing, ummeli obalaseleyo woosomashishini baseTshayina abazalwe ngeminyaka yoo-1980, umbhali odumileyo othengisa kakhulu, kunye nomthengisi weencwadi. Wazalwa ngoDisemba 21, 1983. Xa wayeneminyaka eyi-13, waqala ukupapasha amanqaku kwi "Family Times", kwaye uye wabhala ngokuqhubekayo ukususela ngoko. Ukuza kuthi ga ngoku, uye wapapasha amanqaku kwi "Entrepreneurial World", "Youth Contemporary", "University Times", " Iindaba zoLutsha", "isiZukulwana esitsha" kunye nezinye iimagazini kwilizwe liphela. Amawakawaka amanqaku apapashwa kumaphephandaba. Ngeminyaka eyi-20 (ngoJuni 29, 2003), wathatha inxaxheba kwi-No. Enye kwiJiangsu Satellite TV ngo-Agasti 7, 2010.

NgoJanuwari 2004, uXu Fangyi waseka iBoshu Online (www.BuyShu.com) kwaye wasebenza njenge-CEO. Emva kweminyaka eyi-17 yomzabalazo kunye nokukhula, iBoshu Online iye yaba yeyona webhusayithi ithengisa iincwadi ezininzi eTshayina. UXu Fangyi ukwangumseki weBeijing Times. I-Boshu Culture.Umntu ophethe i-Development Co., Ltd. ukwangumnikazi we-freelancers kwaye usebenza ekhaya.Iwebhusayithi ye-SOHO yosapho lwe-portal www.SohoZones.com inokubukwa kwamaphepha azimeleyo angaphezu kwama-500,000 yonke imihla, kwaye inani lilonke lokutyelela iwebhusayithi abantu abangaphezu kwezigidi ezili-180. Indawo ekhethwa ngabantu.

Ekupheleni kwe-2009, incwadi ye-Xu Fangyi ethengiswa kakhulu "I-Trap yeNkululeko-I-Specimen Survival ye-SOHO" yapapashwa ngokusemthethweni yiNkampani yeNcwadi yokuBingelela i-Thread, kunye nomthamo wokuthengisa kummandla waseTshayina wehlabathi jikelele udlule kwi-1 yezigidi. Umbhali weli nqaku, uXu Fangyi, qhagamshelana ne-imeyile ethi sohozones@126.com

Idilesi yemeyile kaXu Fangyi:
Igumbi le-801, iSakhiwo se-10, i-Blue City State, i-Lane 78, i-Xiaguang Road, i-Nicheng Town, i-Pudong New Area, i-Shanghai
Ikhowudi yeposi: 201306
Ukuthunyelwa kwentlawulo yombhalo-ngqangi
Indlela yokuthunyelwa kwebhanki:
Inombolo yekhadi le-ICBC 6212260200100851225
Igama leakhawunti Xu Fangyi

Iselula: 13011807335
Ukuba unesicwangciso sentsebenziswano sokwakhiwa kwevenkile yeencwadi kwi-intanethi, nceda wongeze i-akhawunti yam ye-WeChat buyshu

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