|
趋势的力量：量大是赚大钱的关键按钮 英语版本
| 作者：SOHO特区网
-上传日期：2022-1-17 |
The power of trends: volume is the key to making big money
How can an online bookstore make 1 million a month?
Author Xu Fangyi
Books on sale are the most profitable products on the Internet. Large-scale super purchases are library equipment and local education bureaus bidding, special book fairs, and bookstore owners. Bulk purchases are special book wholesales, e-commerce sites, and online bookstores every month. The key button to get 1 million sales.
The transformation of online bookstores from retail to a large number of wholesale online bookstores is a transformation of 700,000 principals of universities, middle and primary schools, directors of local education bureaus in more than 2,800 cities, and 3,000 libraries across the country as major customers. Group, it is painful to transform into a book wholesale online bookstore with millions of customers. Book wholesale and book retail really feel like well water does not make river water. At present, the world's largest online bookstore Amazon online bookstore, in 2021, the Shanghai era is coming , Amazon stopped selling paper books in China, once the highest honor of Amazon's online bookstore, the online bookstore that retails for 7 billion readers and customers in 195 countries and regions around the world faded away. . . . Sadly, the 7 billion book-buying and retail customers who follow print books around the world, reminisce in Shanghai, Tokyo, New York, and London. Paris used to be the perfect experience to buy books online by placing an order in the Amazon online bookstore, delivering the book to your door within 6 hours, and cashing on delivery. At present, the largest online bookstore in the Chinese world is Dangdang Online Bookstore. Although the average capital for each customer to buy books is only 300 yuan, there are tens of millions of Chinese and foreigners added every year. The key to big money.
How to sell special books in large quantities in online bookstores? New book specials are the lifelong homework of e-commerce entrepreneurs. After studying the online bookstore industry, it can basically be concluded that special book wholesales focus on library equipment, and local education bureaus are bidding. Special book fairs, large purchases by bookstore owners, corporate reading rooms, and military reading rooms are the secrets for online bookstores to obtain a large amount of capital flow. If wholesale online bookstores lack innovation, lack the vision and courage to keep pace with the times, they will definitely fail to start a business. . Wholesale online bookstores that make a lot of money must have the ambition of surviving. The book wholesale website we operate may only have 500 unique visitors every day. It has the gold content of major customers, but it lacks JD.com. Dangdang, Amazon has 200 million customer page views every day. For wholesale online bookstores, if you don’t work hard every day, you will be idle. Money's desperate sashimi, you must find hope in despair, let your online bookstore get 1 million capital flow every month, and let your online bookstore go to glory. How to make the online bookstore obtain a large amount of capital flow requires the following countermeasures: at least 30,000 yuan in bank cash deposits, a detailed and accurate online bookstore promotion plan, and the latest monthly specials of more than 800,000 varieties of books in the existing book warehouses of 500 publishing houses The genuine books processed, the genuine books with more than 10,000 copies of each type of stock, about 8,000 varieties of super best-sellers are selected as advertisements for magazines, networks, subways, and newspapers, and 580 publishing houses across the country have special offers for new books. Buy a sample book to study and read carefully, as the most important magazine advertisement in the online bookstore offline, the magazine cover 2 and cover 3 of the millions of readers are full-page magazine mail order advertisements with rich pictures and texts, so that customers who buy in large quantities all over the world have money like snowflakes Like Feilai, you can refer to the magazines "Reader" magazine, "Girlfriend" magazine, "Friends" magazine, "Family Knows" magazine, "Ziwen Monthly" magazine, "Contemporary Youth" magazine, etc. Online bookstores, I have put selected book products in these magazines. The "Practical Contribution Encyclopedia" published by Kunlun Publishing House is priced at 120 yuan. The purchase cost of the publishing house is 10 yuan per set. Advertising on the magazine cover quickly brings a lot of snowflakes. The same capital flow, quickly earn 1 million yuan. In the operation of the special book wholesale industry, it is necessary to have a unique vision of choice. According to Google statistics, there are 120 million varieties of books in the world. How to choose special books from these books needs to be selected from the books provided by 580 publishing houses. , Make sure that the selected special books have huge profits and large volumes.
There are only 150,000 kinds of books published by the publishing house every year, and the new book special channel that deals with 10% discount on new books is an independent online bookstore that must have vision, strategy, promotion, and target sales plan. Booksellers must go Batch, wholesale, large-scale profit model. Dangdang online bookstore is the largest online bookstore in Chinese in the world. It has only a few million unique visitors to buy books. Every day, hundreds of thousands of people buy only one book of a kind in Dangdang online bookstore. Sadness, labor costs, warehouse rental costs, and logistics costs meet tens of thousands, hundreds of thousands of lazy retail customers who only buy one book, which is the helplessness of retail online bookstores, but our book wholesale online bookstore must not take it lightly Yelang is arrogant.
In the plan of how to get 1 million capital flow in one month, it is necessary to use the funds on the edge. Baidu bidding promotion, Sohu, Yahoo, Google, Facebook, Bing cannot save the funds for promoting independent websites. The advantage of customer source is The meaning of the existence of online bookstores, integrity is the life of online bookstores, absolutely do not do a one-shot deal, no matter how the capital chain is broken down to make up for the west, you can't default on the funds to the publishers and customers, just like any American man in the United States can't owe military service. And pay taxes, if there is a delay, be sure to have high interest awareness. There are certain skills in the operation of online bookstores. The sample book must be given to target customers. There is a detailed membership registration system that can be queried to prevent disruptive competitors. In my business experience of running an online bookstore and obtaining a one-time cash flow of 1 million from a customer named Liu, I deeply realized that customers are respected, the highest degree of integrity, high efficiency, allowing customers to complain, and allowing customers to keep bargaining shrewdly. , allowing customers to continuously apply for the maximum preferential price, and place a one-time large order of 1 million yuan. In the case of getting honest service, efficient service, thinking of customers, and urgency of customers, customers surnamed Liu will not stop tens of thousands, hundreds of thousands of special book wholesale orders. With the support of a distinguished guest surnamed Liu, I think about the needs of my clients every day.
We are an entrepreneurial team with a small team working from home. Only a large number of wholesale customers are our parents. We strive to create value for customers. We use independent online bookstores to obtain large customer resources and make 580 publishing houses impress our wholesale online bookstore. , admiration and respect. In the process of running an online bookstore, it is very important to build a team, especially the sales team. Each employee's basic salary of 4,000 yuan plus commission is the source of income for employees. It needs about 30 employees. As an online bookstore owner, employees need to be motivated. Mechanism, one employee has a monthly sales volume of more than 1 million, with a 5% commission. Our entrepreneurial model is similar to a pyramid-style housing agency, and the differentiated service of food price difference and supply information is the profit capital of independent online bookstores. Our special book wholesale business From a gross profit of at least 30% to a differentiated profit, under the condition that Manager Liu pays RMB 1,000,000 at one time within three days of an order, we can achieve small profits but quick turnover, and only earn one yuan per special book. After getting a profit of 1 million from an order, I could earn more than 30% of the gross profit of 300,000 yuan for this million-dollar order. In trying to make small profits but quick turnover, try to cooperate with customers to apply for preferential settlement prices. Our The independent online bookstore only made a net profit of about 230,000 yuan. The subsequent large orders of 50,000 yuan and 80,000 orders actually provided suitable wholesale profits one after another. Everything depends on the details to determine success or failure, and integrity determines sales. Win-win with customers, helping customers Making money and a large volume is the key button for the online bookstore to obtain a cash flow of one million yuan per month.
In the process of online bookstore operation, willing to give is the courage I give to customers. In flawless, perfect product quality, super high efficiency, 100% integrity, I care about the customer's business every few days, and it will not change even if it rains. The spirit of appointment, the exact appointment time, 5 minutes in advance, 1 million yuan of goods, through logistics costs out of my own pocket, 50 extra-large trucks are delivered to the customer's warehouse, and I accompany the customer to count the goods in the customer's warehouse, I have patience and modesty Hearing that some of the 1,000,000 Shiyang goods exist on some roads, very few books are damaged, and provide the best quality special books to customers within 1 hour. Although there were some rebukes and complaints, in the next few days, orders continued to be placed almost every few days. Although Manager Liu did not praise the integrity of our online bookstore, it was obvious that he had become a believer in independent online bookstores and must help him. Business. During the delivery process, in Manager Liu's office, give the advice he needs and recommend products that are profitable and quick. It is reported that Manager Liu is a Gold Member of Global Sources. In Beijing, he is the only one who pays RMB 560,000 in membership fees to Global Sources every year. He is a super seller of Walmart and Amazon. With a profit of more than 20 million yuan, books are his business for 18 years. He sells special books to global customers every year, with a sales volume of 300 million yuan. He has a very strong book circulation channel. Taobao and Tmall are his sales channels. In the process of cooperating with me, Manager Liu often mentioned the story of his hardships and struggles in starting a business. Manager Liu is not the second-generation rich as he imagined. He just came to Beijing and lived in the basement, the Zhongguancun garage, and the hard days in Qiaodong. He told me that the President of the United States cannot guarantee that he will have food tomorrow, and he must think about the benefits of one meal and one porridge. Take responsibility, have an upward heart every day. Manager Liu is confident enough to be optimistic about my independent online bookstore, Boshu Online, far exceeding Google, the world's most visited bookstore. He learned that I am a small team home office soho entrepreneurial team. He has been following the global soho portal Sohozones.com website I run for more than 10 years, and he has read almost every article I wrote many times. Getting up every morning, drinking a big cup of Starbucks coffee, browsing the soho special zone www.Sohozones.com, browsing the 72 columns on the website and learning the guide to starting a business online, makes him a lot of money.
About the author: Xu Fangyi, graduated from the Department of Foreign Languages and Grammar of the University of Science and Technology Beijing, an outstanding representative of Chinese entrepreneurs born in the 1980s, a famous best-selling author, and a bookseller. Born December 21, 1983. At the age of 13, he began to publish articles in "Family Times", and he has been writing continuously since then. So far, he has published articles in "Entrepreneurial World", "Contemporary Youth", "University Times", "Youth News", "New Generation" and other magazines across the country. Thousands of articles were published in newspapers. At the age of 20 (June 29, 2003), he participated in the No. 5 guest of the 668th issue of CCTV's famous brand program "Zhengda Variety Show", and the No. 2 guest of the 50th issue of If You Are the One on Jiangsu Satellite TV on August 7, 2010.
In January 2004, Xu Fangyi founded Boshu Online (www.BuyShu.com) and served as CEO. After 17 years of struggle and growth, Boshu Online has become the largest book wholesale website in China. Xu Fangyi is also the founder of Beijing Times Boshu Culture. The person in charge of Development Co., Ltd. also owns freelancers and works from home. The SOHO family portal website www.SohoZones.com has more than 500,000 independent page views every day, and the total number of website visits is as high as 180 million people. People's preferred portal.
At the end of 2009, Xu Fangyi's best-selling book "The Trap of Freedom - The Specimen Survival of SOHO" was officially published by the Thread Binding Book Company, and the sales volume in the global Chinese area exceeded 1 million. The author of this article, Xu Fangyi, contact the e-mail sohozones@126.com
Xu Fangyi Mailing Address:
Room 801, Building 10, Blue City State, Lane 78, Xiaguang Road, Nicheng Town, Pudong New Area, Shanghai
Postcode: 201306
Manuscript fee remittance
Bank remittance method:
ICBC card number 6212260200100851225
Account name Xu Fangyi
Mobile: 13011807335
If you have an online bookstore construction cooperation plan, please add my WeChat account buyshu
|
|
